SAFETY FACTS

Approximately 70% of all children killed or injured by motor vehicles are struck within blocks from their own homes.

An average of 3 children age 14 and younger are killed every day in traffic crashes
487 are seriously injured every day
4-5 killed per week are child pedestrians (2015 Data NHTSA)

Speeding is the most common traffic rule violation and contributes to motor vehicle accidents every single day.

Pedestrians:

Pedestrians are any persons on foot, walking, running, jogging, hiking, sitting, or lying down, who are involved in motor vehicle traffic crashes.

In 2015:

5,376 pedestrians were killed in traffic crashes, 1,160 (22%) occurred in rural areas, 3,704 (69%) occurred in urban areas, and (10%) were unknowns. (NHTSA)
There were 70,000 pedestrians injured in traffic crashes.
Of the 5,376 pedestrian fatalities in traffic crashes, 233 (4%) were children.
Of the estimated 70,000 injured pedestrians in traffic crashes, 8,000 were children.
233 of the 1,132 children killed in traffic crashes were pedestrians.
Of the 219 child pedestrians killed in single-vehicle crashes, 178 children (81%) were struck by the front of the vehicle, 10 (5%) were struck by the right side of the vehicle, 7 (3%) were struck by the left side of the vehicle, 9 (4%) were struck by the rear of the vehicle, and 15 (7%) were unknowns.
Of the 233 child pedestrians killed, 29 (12%) were struck by a hit-and-run driver.
70% of the pedestrian fatalities among the 14-and-younger age group occurred at non-intersection locations. 25% were killed in rural areas and 75% were killed in urban areas.

Pedalcyclists:

Pedalcyclists are riders of bicycles (two-wheel non-motorized cycles) and other cycles (tricycles and unicycles) powered solely by pedals.

In 2015:

A total of 818 pedalcyclists were killed and an estimated 45,000 were injured in motor vehicle crashes in 2015. (NHTSA)
Of the 818 pedalcyclists killed in motor vehicle traffic crashes, 26% occurred in rural areas, 60% occurred in urban areas, and 14% were unknowns.
Of the 818 pedalcyclists killed in traffic crashes, 44 (5%) were children.
4% of the 1,132 children killed in traffic crashes were pedalcyclists.
Of the estimated 45,000 pedalcyclists injured in traffic crashes, 6,000 (12%) were children.

Distracted Driving:

Distracted driving is a dangerous epidemic on America's roadways. 3,477 people killed in distraction-affected crashes in 2015.

272 teens (15 to 19 years old) killed in distraction-affected crashes in 2015.
8% of the people who died in distraction-affected crashes in 2015 were teens 15 to 19 years old.
Drivers who use hand-held devices are four times as likely to get into crashes serious enough to injure themselves. (Insurance Institute for Highway Safety)
Using a cell phone while driving, whether it’s hand-held or hands-free, delays a driver's reactions as much as having a blood alcohol concentration at the legal limit of .08 percent. (University of Utah)